This is a sister article to a more expansive article about finding trending products. If you are an eCommerce store owner, and you are struggling to get traffic or turn your visitors into buying customers, we will show you some proven and tested methods you can use to increase the popularity of your store. One of the best ways to boost the revenue of your business is to add a good selection of the best trending products to sell online. These products sell like hotcakes and can bring you higher profits.
In order to find products which are trending, you need to conduct some solid market research. When you are conducting market research, you should always focus on customer demand and think from the point of view of the customers. If you ignore customer feedback, it can cause you more harm than good.
For e.g. - While researching, you may find a product that sells really well. However, once you dig a little deeper, you may find that it has a lot of negative reviews or a high refund rate. It is not wise to choose such a product to sell.
Another thing you should consider is to choose a product that has a good sales volume but which also has a good ROI.
For e.g. - You should select a product which sells 20 times a day with $5 profit instead of selecting a product which sells 100 times a day with $1 profit. It is easier to keep track of your orders or issue refunds this way.
Here are some steps you can follow to find trending products to sell that will bring you money -
Google Trends is one of the most popular tools to find out the popularity of a search term. Thus, you can also use it to figure whether a product is trending or not. In fact, you can use this free tool to find out detailed stats specific to your product line in which country it is most popular, whether it is popular all year round or is it seasonal and even compare the stats with similar products.
For e.g. - If you want to compare two similar products like ‘Batman action figure’ and ‘Spiderman action figure’, simply enter the two search terms. Then, compare the key stats like search volume, trendiness based on time and trendiness based on geographical regions.
More search volume is obviously better. A rising graph indicates that the product is trendy while a diminishing graph indicates that the popularity is decreasing. If the graph has various ups and downs, it indicates that the product is seasonal.
By knowing in which states or city the product is most popular in, you can decide how to source your product, known in which region your target customers lie and where to spend your advertising budget.
If you already have a list of products, you can use Google Trends to verify their trendiness
Browsing social media platforms is an amazing way to find out what is trending. If you know how and where to research, you can get your hands-on valuable metrics and data to come up with awesome product ideas.
You can use the following social media platforms to gather data and find ideas for the best dropshipping products.
For e.g. - If you want to sell guitars, you can browse the subreddit r/Guitar to know what products are in demand. These subreddits are made of passionate product users and are very active. They will often voice their concerns about different products and even share which products they like or what kind of products they like to use the most.
You can even create a new thread on these forums to ask for some specific products and use that feedback to find new products to sell.
Another great way to find what people in your niche are considering to buy is to join groups which are related to your niche.
If you run advertising campaigns on Facebook, you can also use that date to find out more information about your target market like age groups, region, buying behavior, etc.
You can easily create a huge list of trending product just by browsing through consumer marketplaces. This is because you can directly see which are the most popular or trending items in each category of niche without using any completed tools to spending money.
Here are some of the best consumer marketplaces you can browse to learn which are the best-selling products online -
Alternatively, you can use the eBay watch count tool to find which products people are watching the most.
Browsing product curations blogs and marketplaces are a great way to find the most popular and trending items. If you don’t like browsing product review blogs, this is a great alternative.
Checking out trend publications is one of the best ways to get some cool trending product ideas which you can sell online. Browsing trend publications will also help you to get an insight into consumer buying patterns.
Exploring product review blogs are a great way to find what's trending as they are dedicated to showcasing the coolest and most exciting products in the market.
Browsing business to business marketplaces is not only a great way to find the best dropshipping products but also allows you to connect with wholesale suppliers. All you have to do is browse the trending section of these marketplaces.
Now if you really don’t want to do all the leg work yourself you can always invest in a software that can show you trending products that are sourced by many of the methods discussed in this article. Sell The Trend is a such a software; so give it a try as you might like the time, money and effort it will save you while hunting that perfect money making product to add to your store.
Being successful in the dropshipping business depends on your ability to find trending faster than your competition. This way, you can ride the wave and make lots of money before the market becomes saturated. Thus, you must hone your market research skills to get ahead of the pack and keep your business running. Don’t worry, it’s not that hard. Simply use the suggestions given above and you will be on your way to finding trending products to sell online.
By Lisa W.
Lisa is an integral part of the Sell The Trend Family. She has a keen eye for spotting products right before they become big winners!
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