Oberlo Review 2020: Enhance Your Shopify Dropshipping Business

Oberlo Review 2020: Enhance Your Shopify Dropshipping Business

Dropshipping is one of the most lucrative online business with huge potential. The post-COVID-19 era won’t be the same anymore. People who didn’t give e-commerce a shot before bought something online at least once in this pandemic.

No. of online buyers will reach up to 2.41 billion in 2021 – as compared to 1.52 billion in 2016. Moreover, retail e-commerce sales are anticipated to reach $4.08 trillion in 2020 that was just $2.3 trillion in 2017. That’s a huge difference, isn’t it?

Many business owners are now shifting their products to be sold online. Therefore, let us introduce you to Oberlo Shopify dropshipping app that almost every Shopify store owner use. Why? Because it makes things a lot easier for you.

This is a detailed unbiased Oberlo review – most used Shopify dropshipping app.

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Oberlo Dropshipping Review: Overview

If you’re new to e-commerce, you might find the whole drop shipping thing a little confusing. If so, now is the right time to start using Oberlo.

After creating your Shopify dropshipping store, Oberlo allows you to directly import trending products from AliExpress to your store.

Note: Oberlo is a Shopify dropshipping app and cannot be used on other platforms.

Most of the dropshipping process is automated and you get a continuous stream of related products on a daily basis. About 6,500+ Shopify stores are using Oberlo with $36,000,000 in sales. Sounds fascinating, right?

If you are just starting, we suggest the Free Plan of Oberlo with a product limit of 500. While the product limit is 500, you can complete unlimited monthly orders. For small businesses with a fewer range of products, it is almost free.

After you start generating some sales, you might want to benefit from its premium features i.e. real-time orders tracking, bulk orders, variant mapping, orders fulfillment monitoring, and more.

Oberlo Shopify Dropshipping: Pros & Cons

Every product or services have their pros and cons. So does Oberlo!

Even though Oberlo is considered the best app for Shopify automation, we’ve still listed some of its positives and negatives.


  • Quick integration with your Shopify store
  • Daily updates and product syncing
  • Oberlo Chrome extensions make things easier
  • Pricing automation
  • Product order fulfillment automation
  • Multiple pricing plans
  • Can choose different suppliers over time
  • Easy to use and navigate
  • Preferred by many successful dropshipping experts


  • Limited to Shopify stores
  • It is not a standalone app. You must have a Shopify Store
  • You can only import products from AliExpress

How Does It Work?

Oberlo Review 2020: Enhance Your Shopify Dropshipping Business

Oberlo is a marketplace integrated with AliExpress that helps you find those wow-factor products to add to Shopify Stores. Here is how it works:

  • Browse & Import Products:You find awesome products in your niche and add to your store.
  • Generating a Sale:Good thing! You’ve just made your first sale without any inventory at your place.
  • Automated Order Fulfillment:After someone has placed an order, you can simply browse that product from the Oberlo product list and hit the “Order Product” button. That’s how it works.
  • Shipment:The supplier will ship the product to the consumer’s address. Guess what? The brand name, pricing, and other information will remain the same – just like you edited.

Manage Products Easily

The Oberlo dashboard has everything you need to start selling on your Shopify store.

You can navigate through “Search Products”, “Import List”, and “My Products” in the same menu. Here is how it looks.

Oberlo Review 2020: Enhance Your Shopify Dropshipping Business

You see, all products in the search list are organized efficiently with their total number of imports, page views, and orders.

After you import a product, the next step is to edit it for your Shopify store. After clicking on the “Add to Import List”, you’ll be redirected to another page with the following interface:

Oberlo Review 2020: Enhance Your Shopify Dropshipping Business

Here you can edit and optimize the product title, tags, collection, and perform more actions. You also have the option to import more variants of the same product.

It would have been a complete disaster if you do all that manually, right? That is why Oberlo is trusted by over 6,500+ Shopify stores.

Pricing & Inventory Auto-Updates

You wouldn’t want someone to place an order of product that is out of stock from the supplier’s end, would you?

Don’t worry, inventory is always handled by Oberlo. If a product is marked Out of Stock on AliExpress, it’ll also be updated on your store.

The same is the case with the pricing. In case the pricing is dropped or increased from the supplier’s end, you will be notified in case you want to alter your prices too.

Easy Supplier Changes

So, after a few successful sales, you are now experiencing shipment delays or quality issues from the supplier. What to do in such a situation?

Note that things like shipment duration, product quality, and quality packaging are the foundation for returning buyers.

Successful dropshipping stores make most of their sales from returning customers.

Oberlo gives you an option to change suppliers quickly if you are not satisfied with their service.


Overall, Oberlo is certainly a valuable addition to your Shopify store. It has some negatives, but the long list of positives easily outweighs the cons.

Though its paid plan offers some great features as discussed earlier, you can still choose the free version for some time. The ease of dropshipping it offers will definitely make you want to upgrade your plan.

In case of further questions or suggestions, feel free to leave a reply and I’ll get back to you ASAP.