No, AliExpress dropshipping is not dead, but it’s changing. Dropshipping is a model which quickly grew into a booming business. By 2017, Forrester Research predicted that online sales would bring in $523 billion to the United States. Safe to say, the business was promising.
Today, both new and existing AliExpress dropshipping businesses are concerned that dropshipping may be dead. Some business owners are just not seeing any success with it. But why is that?
When we consider the dropshipping model, it’s easy to see that its reason for success is easily the same reason why some people struggle with it. Dropshipping allows anyone, from anywhere, to set up shop and sell products to people around the world. You don’t need to invest in inventory, storage space, a physical store, and so on.
However, this convenience is not a well-kept secret. There are thousands of conversations online about the benefits of dropshipping. As more people key into these conversations, more dropshipping businesses start to pop up. And competition is born. Fierce competition, to be exact.
Thankfully, there’s still more than enough market share available for new AliExpress dropshipping stores. The dropshipping market is global. This means that there’s a chunk of the global market that is willing to pay for what you’re selling.
As your customers get more sophisticated and competition grows, the dropshipping business model has to change. This change is what many consider as dying. But if you follow it closely, your business could easily come out on the winning side.
Forget about the days of Random AliExpress products + automated Facebook ads= sales. They’re long gone. And if you’re still depending on this model, then your customers could be gone soon.
So what should you focus on?
The success of any dropshipping business is in the value it provides. It’s time to pay attention to who your customers are, and what they want.
We understand that this type of research data isn’t easy to come by (market research is a $70 billion+ industry). As a small business, you most likely do not have the tools and resources to gather such information.
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